The ROI of AI: Why Value-Based Pricing is Replacing the SaaS Model
Performance, Mindset, Business Axel Axe Performance, Mindset, Business Axel Axe

The ROI of AI: Why Value-Based Pricing is Replacing the SaaS Model

In the high-stakes world of Enterprise AI, there is a distinct difference between "speculation" and

"revenue." While the Silicon Valley echo chamber is often filled with talk of valuations and burn

rates, Spencer Honeyman, the Chief Revenue Officer of Vi.co (V), has been quietly building a

generational company focused on one thing: ROI.

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Resilience, Faith, and the "Butterfly Moment"
Actors, Writers, Performance, Mindset Axel Axe Actors, Writers, Performance, Mindset Axel Axe

Resilience, Faith, and the "Butterfly Moment"

What does it take to leave everything behind—not once, but twice—to pursue a dream in a language you don’t yet speak?

In my latest episode of The Axel Axe Show, I sat down with the incredible Aurora Cossio. You may know her as Estela from Netflix’s global hit Griselda or from her recent work on FBI, but her off-screen story is just as dramatic as anything captured on film

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How to Reprogram Your Subconscious Mind for Peak Performance
Actors, Writers, Performance, Mindset Axel Axe Actors, Writers, Performance, Mindset Axel Axe

How to Reprogram Your Subconscious Mind for Peak Performance

We all know the feeling of a "stalled" project. You have the best gear, a multi-camera 8K setup, and a clear vision—but something internally just won’t click.

In my recent conversation with Glenn Rottmann, a world-renowned hypnotherapist, I realized that the "block" isn't in our schedules or our gear. It’s in our software.

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Becoming a father
Mindset Axel Axe Mindset Axel Axe

Becoming a father

I became a dad in my sophomore year of college, fresh to America, without my parents nearby or a degree in hand. Yet, I felt ready—not because everything was perfect, but because I was giving my all and truly wanted to be a father. From being on food stamps and hustling to provide diapers and formula, to facing my son Abel’s leukemia diagnosis at age three, I’ve learned that fatherhood isn’t about controlling everything—it’s about showing up, no matter the circumstances.

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