the rise of ALPHAGVRD

Years ago, when I first landed in LA, our mutual friend Abraham told me, "You have to meet Jett. He’s doing something insane with cameras." When I walked into his studio and saw what he was building with ALPHAGVRD, I didn’t just see "stickers." I saw a movement. I saw a guy who looked at a hundred-year-old industry and said, "Why can't we express ourselves?"